Entry
Submit
Follow-through
History
- Demo request Works
- Contact sales Works
- Request a quote Stale
- Trial signup Broken
Pricing
A $750 Proof Sweep proves the buyer experience on up to three of your own Paths. Annual plans keep them under recurring verification. Priced by active monitored Paths, not seats or runs.
Current launch pricing, billed annually. The fit and scoping conversation is free.
Path
One buyer-facing route that starts on your site.
Approved scenarios
The buyer contexts we run within it.
Expected follow-through
The confirmations, emails, or invites we expect to see.
Meaningful change
We alert only when something breaks or changes for buyers.
$750 one-off
3 Paths → real outside-buyer proof → decide on retained coverage.
Intended outcome, approved context, expected follow-through, and covered window, agreed before execution.
Browser progression, plus approved after-submit evidence through the covered window.
Replay, artifacts, and explicit proof boundaries, plus one fix-verification rerun.
100% credited toward annual coverage purchased within 30 days.
Start a Proof SweepFit and scope are confirmed in a free conversation before payment.
Annual plans · prices are per year (USD)
$6,000 / year
The complete retained product, on a narrow surface.
$15,000 / year
Broader coverage, deeper proof, 12-month history.
From $30,000 / year
Deeper proof for a larger Path surface.
Not sure which fits? Discuss your Paths, free. Or start with a Proof Sweep, credited toward any annual plan within 30 days.
Four things one Proof Sweep cannot give you.
Sets the detection window. Degradation is caught close to when it starts.
Email only when something buyer-impacting changes. A blocked or inconclusive run is not dressed up as a failure.
When the Path last worked, when it was first affected, and the window your team has to explain.
Declare a rerun after a release or fix. The same contract proves whether the experience was restored.
In our Study, 12 of 1,000 buyer Paths no longer matched the definition we froze about three days earlier.
Retained coverage is not a weekly all-clear. It turns a single result into an incident your team can act on.
Approved after-submit proof where applicable and supported. How the proof works →
Every retained Path carries a confirmed route, declared follow-through, and approved contexts. It also carries recurring verification, history, and the change semantics that make an alert worth reading. That is the part a browser script does not cover.
When it fits the proof depth, scenario pattern, and cadence of your existing contract.
Mutations, deeper proof, and custom requirements are scoped separately.
The deepest buyer-visible evidence each Path class can reach, where approved.
External buyer proof only. No CRM or internal routing claim.
No. The fit and scoping conversation is free. Path execution and evidence delivery are paid.
One public buyer route with an entry surface, an intended outcome, and declared follow-through. Homepage CTA to demo form is one Path. Pricing page to request-a-quote is another.
One approved run context within a Path: region, persona, role-based form, device, locale, or email profile. Coverage depth, not a separate product.
Browser progression, submit result, and bounded after-submit evidence: confirmation, email, scheduler, or invite. What is reachable depends on the Path.
It is real execution: concierge setup, real runs against your Paths, kept evidence, and shareable Run Reports. Fully credited toward annual coverage within 30 days.
Recurring. The Proof Sweep is the paid first step. The annual plans are the product: recurring verification, meaningful-change alerts, retained history, affected-window reconstruction, and fix verification.
At the agreed baseline cadence, plus reruns you declare after releases or fixes. Cadence sets the detection window, but pricing is tied to retained Path coverage, not run volume.
The browser script, yes. The annual plan owns the rest: a Path definition kept comparable as the site changes, declared follow-through, false-positive discipline, history, and fix verification. Buildable is not the same as owned.
That the problem is real across measured public B2B buyer Paths, and that unfamiliar Paths run without site-specific setup. It does not predict the state of your own Paths or any revenue impact. See the research.
History, change detection, and affected-window reconstruction need continuity. There is no monthly plan.
Reasonable team access is included. Baseline cadence plus reruns within the agreed operating pattern. No per-run charges, no automatic overages.
Yes, as long as the new Path fits your coverage contract. Additional compatible Paths are from +$2,500 per year each.
100% of the $750 is credited toward any annual plan purchased within 30 days of your Proof Sweep.
No. All proof is collected from the buyer side. Probe-arrival verification can be scoped separately under Custom Coverage.
$750 one-off, fully credited toward annual coverage within 30 days. Scope is confirmed before payment.